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GTM Strategy
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- Transitioning from Founder-Led Sales: The "We Need More Schmedleys" Problem
- The Revenue Playbook: Rippling's Top 3 Growth Tactics at Scale with Rippling CRO Matt Plank and Sam Blond ·
- Salesforce: Zero Engineer Hiring in 2025 While Expanding Sales by 20% — An AI-Driven Strategy Shift ·
- Dear SaaStr: What Sales Techniques Helped You Consistently Succeed While Others Failed? ·
- The 2021 GTM Playbook Is Mostly Dead. But What's The AI Era Replacement? ·
- The New Playbook for SaaS Customer Stickiness: 5 Key Lessons from Prismatic's Revenue Leaders ·
- Treat Demand Generation Like Any Other Sales Support Resource
- SmartSuite Launches Global Expansion with $38 Million Series A
- The Biggest Challenge With Vertical SaaS: Your Sales Team Has to Be Domain Experts ·
- AI in GTM: What's Really Working in Practice with CMOs of Seismic, Sprout Social and Deepgram ·
- The $10M to $1B Vertical SaaS Playbook: Key Lessons from Procore's Chief Product Officer Wyatt Jenkins ·
- Transitioning from Sales-Led to Product-Led Growth and Scaling to $100M ARR With Apollo's CEO Tim Zheng ·
- How Top SaaS Companies Drive 2-3x Better Campaign Performance Through Multi-Channel Personalization with Customer.io ·
- The Truth About Building a Successful Multiproduct Strategy: 5 Key Learnings from Procore's Journey to $1B+ ARR ·
- The RevOps Playbook: Owner.com CRO's Secrets to Scaling ·
- The #1 and #2 Reasons I See Sales Execs Fail Today ·
- 5 Interesting Learnings from Procore at $1.2 Billion in ARR ·
- Cutting Through the Noise of Gen AI with CEOs of Writer, Orby and Limitless + NEA ·
- Lessons Learned Rolling out AI Agents to 16,000+ SMB brands with Gorgias' CTO ·
- SaaS Growth in 2025: What Paddle's $36B ARR Dataset Tells Us ·
- It's 2025 And Even Salesforce's Sales Team is Kind of Phoning It In (At Least Some Of It) ·
- The Enterprise Journey: 8 Keys to Going Upmarket Successfully with Workiva's CEO Julie Iskow ·
- What to Expect from a New CRO In The First 90 Days with Kathy Lord, CRO at Zensai ·
- Moving beyond founder-led sales: Warmly's journey from $1M to $3M ARR with repeatable GTM ·
- Doubling down on Clay's vision for the future of GTM